Spring

About This Month's Topic

Digital Marketing for Beginners

6 Steps to Build Your Online Marketing Strategy

7 P's of Digital Marketing

Online marketing content best practices

Case study: London Drugs

Bonus: Develop Your Digital Strategy to Get Quick ROI for Your Business- by Julie Wang, Founder of Tiny Planet Digital.

Key Resources

Introduction to Facebook Ads

Introduction to Google Ads

Introduction to Google Analytics

Introduction to Search Engine Optimization tools (SEO)

Setting up an E-commerce Store

Choosing an E-commerce Platform

Bonus: E-commerce Made Easy

5 Tools for New Businesses to Expand Online

6 Effective SEO Tips for Small Businesses, by Ray Wang

[E-commerce]-E-commerce Mastery- by Ashley Armstrong ‘The Hidden Rules Expert®’, Business Advisor and International Best Selling Author (Mastering Online Growth Bootcamp)

[E-commerce]-Growing Online Revenue With Limited Resources - with Luke Aulin, Founder & CEO at RTOWN

[E-commerce]-Catalyzing online sales- with Chin Hing Chang ( Mastering Online Growth Bootcamp)

[E-commerce]-Optimizing Online Sales Funnel- with Kari Enge, Founder and Editor-in-chief, Rank & File Magazine

[E-commerce]-Sales, Marketing and Managing Online Growth- with Iain Rogers- Founder & CRO at Entreflow

[Digital Marketing]- Digital Marketing: The What, Why and How

[Digital Marketing]- Mechanics of Digital Marketing- by Darian Kovacs, Founding Partner, Jelly Digital Marketing & PR Agency (Mastering Online Growth Bootcamp)

[Digital Marketing]- Optimizing Small Marketing Budgets: Collaborations, Creative Media Pitching and Content- with Lauren Archibald, Marketing Manager at Left Coast Naturals

[Digital Marketing]- Growing in Social Media Expanding Digital Presence- by Julie Wang, Founder & Digital Marketing Strategist, Tiny Digital

[Digital Marketing]-What the Heck Do I Post Today by Emily Chow, Marketing Strategist, Emily Chow Marketing

[Digital Marketing]- Creating and Reusing Content With a Limited Budget - with Stefanie McAuley, Founder of Broad World Consulting, Branding and Marketing expert

[Digital Marketing]- Writing Killer Sales Copy- by Kari Enge, Editor-in-Chief and Creative Director, Rank & File Magazine

[Digital Marketing]- Finding the Right Influencers and Collaboration Partners- by Kylie McMullan, Principal at Finch Media & Co-author of Canadian PR for the Real World

[Digital Marketing]- Media Outreach to Promote Your Business- with Kylie McMullan, Principal at Finch Media

[Digital Marketing]- 8 Steps to Instantly Improve SEO - by Ray Wang, Principal at RW Digital

[Digital Marketing]- Google Analytics to gain consumer insights -with Ray Wang, Principal at RW Digital

[Digital Marketing]- SEO: How to Show Up on Google Search- with Kovan Sohal, SEO Expert at Jelly Marketing

[Digital Marketing]- Tracking Marketing Success to Increase ROI & SEO Explained - with Kevin Hicks from ROI WebMarketing

[Digital Marketing]- Offline to Online: Creating a Winning Website and Tactics to Get Traffic - with Samuel Araki, Chief Digital Strategist & Founder at ElementIQ Marketing

[Digital Marketing]- Attracting Your Ideal Customers: Inbound Marketing Strategies That Work- by Jani Tsui, Director of Marketing, Vancouver Startup Week

Digital Marketing Fundamentals for Your Small Business (with Ray Wang)

E-commerce 101: How to Set Up Your E-commerce Store and Start Selling Online (with Vivian McCormick)

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