Course curriculum

  • 1

    Introduction

    • Sales Workshop Intro

    • Welcome to the Spring Sales Workshop

    • Preparation before the workshop
  • 2

    Part 1 - The Sales Process

    • Intro: Let's Start Selling

    • Sales Process

    • Customer Persona

    • Sales Funnel

    • Step 1 - Sales Process

    • Tasks from Part 1 of the Sales Workshop
  • 3

    Part 2 - Outbound Sales

    • Intro: Outbound Sales

    • Prospecting - Intro

    • Generating Leads

    • Copywriting

    • Sales Script

    • Cold Calling

    • Sales Emails

    • Part 2 - Outbound Sales

    • Discussion: Outbound Sales

    • Sample Draft Call Script

    • Tasks from Part 2
  • 4

    Part 3 - Proposals & Getting to a Close

    • Part 3 Intro

    • Intro: Proposals & Getting to a Close

    • Part 3: Proposals

    • Part 3 Getting to a Close

    • Step 3 - Proposal & Closing

    • Discussion: Proposals & Closing

    • Tasks from Part 3
  • 5

    Part 4 - Inbound Marketing & Sales

    • Intro to Part 4

    • Part 4: Inbound Marketing & Sales

    • Step 4 - Inbound Marketing & Sales

    • Discussion: Inbound Marketing

    • Tasks from Part 4
  • 6

    Part 6 - Extras

    • Motivating Salespeople

    • Cold Outreach [500 Distro]

    • Extras - Partnerships & Growth

    • Mentors & Advisors

    • Accountability Partners

    • Elevator Pitch

    • Tasks from Part 6
  • 7

    Next Steps

    • What now?

    • Program Completion Survey